01
Design
Concepts are drawn in-house, then reviewed against the buyer’s market, price point and season.
Capabilities
Capabilities
Design, development, manufacturing and quality control under one roof in Agra.
Design & development
Designed before it is produced.
Development happens in-house. 33+ original designs have been taken from concept through to a sample a buyer can hold, and the same route is open to a brand arriving with its own idea.
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01
Concept
A brief, a market and a price point become a drawn idea.
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02
Material
Leather, textile, PU and components are matched to the design.
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03
Construction
Last, pattern and sole are worked out together, not in sequence.
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04
Prototype
A first physical version to test the shape and the fit.
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05
Sample
A buyer-ready pair, made the way production would make it.
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06
Refinement
Changes to material, colour, fit or detail until it is signed off.
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07
Production
The approved sample becomes the standard the line works to.
Manufacturing
From idea to finished pair.
01
02
Material development
Leather, suede, textile, PU and components are selected and matched to the construction.
03
Sampling
A buyer-ready sample is produced, assessed and refined until the specification is signed off.
04
Cutting
Panels are cut to the approved pattern, with material inspected before it enters the line.
05
Stitching
Uppers are closed by trained operators working to the approved sample.
06
Assembly
Uppers are lasted and soles attached to the confirmed construction.
07
Finishing
Cleaning, conditioning, lacing and final presentation of the pair.
08
Quality control
Inspection at each stage, and again on the finished pair before packing.
09
Packaging
Cartons, labelling and packing built to the buyer’s specification.
10
Shipment
Goods are documented, loaded and dispatched to the destination market.
Scroll the line to follow a pair from cutting through to dispatch.
Materials
What the product is made of.
Upper, lining, sole and components are selected against the construction, the target landed cost and the market a pair is going to. Leather, suede, nubuck, textile and PU uppers are combined with EVA, TPR, PU and rubber soling depending on the weight, flex and wear the style needs. Sourcing is arranged per programme rather than held as fixed stock.
- Leather Full-grain and corrected-grain leathers selected per construction and finish.
- Nubuck Sanded leather with a soft surface, used across boots and casuals.
- Suede Split leather with a napped finish, common in seasonal and casual ranges.
- Textile Woven and knitted uppers, linings and reinforcements.
- PU Synthetic uppers and components for price-led and vegan ranges.
- EVA Lightweight midsole and footbed material.
- TPR Durable outsole compound for casual and everyday footwear.
- Rubber Outsoles where grip and wear resistance are the priority.
- Components Laces, eyelets, zips, buckles, insoles, shanks and reinforcements.
Quality
Quality, built into the process.
Inspection sits inside production rather than at the end of it. Material is checked before it is cut, and the pair is assessed again at each stage it passes through, because a fault found at closing costs a component and a fault found at final inspection costs a finished pair.
The reference for every check is the buyer-approved sample. Inspection records can be shared on request, and where a customer runs its own or a third-party inspection programme, we work alongside it.
- Incoming material inspection
- Cutting
- Stitching
- Assembly
- Finishing
- Final inspection
- Shipment
Scale
Manufacturing at scale.
- 7,50,000
- Installed annual capacity
- 5,00,000
- Pairs produced annually
- 2
- Manufacturing units
- 3
- Own labels
- 6
- Core categories
Two manufacturing units in Agra, Uttar Pradesh, India.
Enquiry
Tell us what you want to make.
Product category, destination market and target quantity are enough to begin. We will come back on construction, material options and what development and production would involve — and we will ask before quoting rather than guess.